If you ride a lot you know that wind and engine noise can get to you after a while. Continuous, excessive noise creates fatigue, and fatigue is the enemy of all riders. Extended exposure can even damage your hearing permanently. Earplugs actually help you hear better. They cut down on the overall level of sound entering your ears so you can hear the important things more acutely.
Mack's Pillow Soft Moldable Silicone Putty Earplugs are the #1 selling brand in America. Once you use them you'll see why. Mack's Earplugs are extremely comfortable for long-term wear and the soft, moldable, natural colored putty provides an airtight seal that will reduce ambient noise by 22 decibels. Because they form a "custom" mold to your outer ear, they fit snugger than other earplugs and won't wiggle loose or get caught when putting on or taking off your helmet. Two pairs per package.